Baker Motor Company Debuts Alfa Romeo of Charleston

June 21st, 2018 by

Alfa Romeo

Tommy Baker, our Owner and President of Baker Motor Company, announced that the company has completed the purchase of Rick Hendrick Alfa Romeo of North Charleston. The franchise will now operate as Alfa Romeo of Charleston and has officially opened its doors as a Baker Motor Company dealership.

Previous operations at 8355 Rivers Avenue in North Charleston have been permanently relocated to our Baker Motor Company campus at 1501 Savannah Highway in Charleston, now operating under the same roof as our Maserati of Charleston dealership.

“I was thrilled to get a call from Alfa Romeo and have the opportunity to bring this incomparable brand to our luxury automotive campus in West Ashley,” said Mr. Baker. “Alfa Romeo is an impressive Italian brand owned by the same company as Maserati, so it’s a natural fit to join Maserati here at Baker Motor Company. Alfa Romeo has a great line up like the Giulia that was recently named the 2018 Motor Trend Car of the Year. From sports cars to sport utility vehicles and sedans, there’s something for everyone starting at $38,000.”

All employees from Rick Hendrick Alfa Romeo of North Charleston have been invited to join us at Alfa Romeo of Charleston, and David Coyle, General Manager of Baker Motor Company, will oversee the new dealership.

Alfa Romeo, owned by Fiat Chrysler Automobiles (FCA), is a prestigious Italian brand that blends style and craftsmanship with race-inspired performance. A premium brand that’s “an icon of Italy’s technological excellence and creative spirit,” Alfa Romeo offers the StelvioGuilia4C Coupe and 4C Spider and other innovative vehicles.

Stelvio Super

Alfa Romeo will join our current representation of Mercedes-Benz, Mercedes-Benz Vans, smart, INFINITI, Maserati, Porsche, Land Rover, Jaguar, Buick, GMC, Cadillac, Rolls-Royce and BMW. For more information about us, please visit