Porsche 911 and Porsche Cayenne in first place for appeal with U.S. voters
For the eighth year in a row, Porsche has successfully maintained the number one place for popularity. In the latest “Automotive, Performance, Execution and Layout Study (APEAL)” rankings by J.D. Power and Associates, Porsche was chosen as the car brand with the maximum appeal in the United States.
In addition to the Porsche brand finishing in first place, customers also voted the Porsche 911 as best vehicle in the Premium Sporty segment. The sporty SUV, the Porsche Cayenne, likewise won first place. Both models were given the J.D. Power Awards. Grades from 10 different categories are integrated into the overall score including design, comfort, dynamic performance and suitability for everyday driving.
The U.S. market researchers interviewed around 75,000 car owners with new vehicles that were registered for the first time in the period from November 2011 to February 2012.
We’re not surprised U.S. drivers are such fans of these incredible vehicles. Want to experience the Porsche lineup? Call us at 843-852-4000 or see our Porsche inventory online now.